Business Bounce Back

business bounce back generic

Business Bounce Back program

The Town of Georgina with the Town of East Gwillimbury and York University's YSpace launched the Business Bounce Back program in July 2021 and concluded in March 2022. The program supported businesses and individuals within the hospitality and tourism sector that required the entrepreneurial and digital skills needed to pivot their existing business or create a new venture. It provided founders with the tools, skills, and connections they needed to scale and thrive in their industry. Learn more about the program.

Entrepreneurship development programs in Georgina

The Town of Georgina continues to support entrepreneurs to start up or grow their business ideas. Visit to learn about current and future programming.

Program Timeline and Components

Program Benefits
Business Bounce Back program benefits



October 25

November 30

December 6

December 13

March 11

March 31

Cohort #3 Applications Open Cohort #3 Applications Close Cohort #3 Participants are Selected Cohort #3 Programming Kicks-Off Cohort #3 Programming is Completed Cohort #3 Offboarding Completed


Program Components

Idea Validation Workshops

A two-part, four-hour workshop delivered over two days that enable participants looking to pivot their current business or start a new business to a) identify business ideas, b) validate these ideas and c) build the skills needed to implement new and sustainable revenue streams.
  • Workshop 1 – participants will gain the tools and knowledge needed to do market research, create customer personas, and build value propositions.
  • Workshop 2 – participants will gain the tools and knowledge needed to create a business model canvas, develop a minimum viable product, and set Objectives and Key Results (OKR).

Digital Skills Bootcamp

In partnership with General Assembly, participants will have access to award-winning courses and boot camps that will build their digital skills and test their ideas, such as social media marketing and e-commerce development. The newly learned digital skills will also help build a workforce equipped with skills to manage the fast-changing landscape of technology.

One-on-one Mentorship

Recognizing that each participant will have their own unique ideas and business challenges, the program will provide individualized mentorship with a structured OKR approach. The matched mentor will meet with the participant once a week to review business strategies, discuss key milestones, and how to successfully achieve Objectives and Key Results. In addition, participants will also have access to a roster of subject matter experts who can support various business needs such as legal advice and accounting best practices.


Program Criteria

Program Criteria

  • Participants are expected to contribute a minimum of 10 hours per month directly to program-related events, such as attending workshops, meeting regularly with their mentor, and meeting with the program administration team

  • Commitment to the completion of one General Assembly boot camp program.

  • Participants are expected to contribute a minimum of 20 hours a week working on enhancing their existing business or developing their new business idea.

  • A full-time commitment to the program by the Business Founder or Owner.

  • Participants must be in one of the following categories to qualify:
    • Town of Georgina or East Gwillimbury residents displaced from the tourism and hospitality sector looking to create a new business in either municipality.

    • Business owners in the Town of Georgina or East Gwillimbury.

    • Entrepreneurs creating a new business with a registered location in the Town of Georgina or East Gwillimbury








Information Session

Find out more about the program by watching the information session recorded on October 20, 2021.

Application Form

How to apply?

Applications for Cohort 3 are now closed. 

Contact information

Economic Development and Tourism Office

Contact Us

26557 Civic Centre Rd,
Keswick, ON  L4P 3G1

T: 905-476-4301 / 705-437-2210
F: 905-476-8100

Hours of Operation

Monday to Friday
8:30 a.m. to 4:30 p.m.